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History of the Dutch Goose

The Dutch Goose was established in 1966 by Pete Ecless, who renamed the former "Busy Bee" after a Kansas City bar where he had his first beer called the Dutch Goose. Tom Moroney, a Stanford alumnus with over 20 years of restaurant experience, took the reins from Pete Ecklee in 1979 and spent the next 30 years transforming the Goose into a community staple.

In 2000, Greg Stern was a stockbroker on Sand Hill Road with Smith Barney when the dot-com bubble burst, and the markets crashed. While having a burger with his dad at the Dutch Goose, Greg expressed that he was tired of making margin calls and had a desire to start a business of his own, just like the Dutch Goose. His dad said, "Make an offer!" Greg made an unsolicited offer in 2000, and though it took 5 years to come together, Tom Moroney agreed to seller financing with the condition that Greg secure a long-term lease agreement with the Beltramo Family, the property's longtime owners.

Since Greg took over in 2005, notable additions include French fries, pizza, the Duck Blind Bar, and the popular outdoor front deck. The Beltramo Family has remained instrumental in the restaurant's longevity, making facility improvements and extending a new long-term lease during the COVID-19 shutdown to ensure the Dutch Goose would continue to withstand the test of time.

Historical Significance

The Launch of an Industry:

The successful testing at the Dutch Goose proved that the public was willing to pay to play video games, encouraging the manufacturer, Nutting Associates, to proceed with mass production.

A "High Tech" Landmark:

Because of its proximity to Stanford University and early Silicon Valley firms, the venue became a popular gathering spot for the tech pioneers who would go on to shape the industry.

From Prototype to Icon:

While Computer Space was complex and difficult for some early players to master, its presence at the Dutch Goose paved the way for the duo's next big hit, Pong, which was installed at nearby Andy Capp's Tavern in Sunnyvale.

Through the Years

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1966

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1980

2025

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